PS Brands Signs Elite Soccer Teams License for Socks and Sweat Bands.
Source: PR News Wire
Published Date: December 5, 2012
Soccer is the most popular sport in the world, with historians venturing a guess that it has been around for over 3,000 years. Even Americans have come to love the game. And if you follow it closely, you know that European Soccer is in a class by itself.
Getting into the game, Planet Sox has signed a licensing deal with One Entertainment, encompassing four of the most popular Euro Soccer teams, including Manchester United, Junventus, FC Barcelona and Arsenal. The company will be focusing on all size ranges of socks, from infant through Men’s and in addition to socks will offer pre-walkers for infants. They also plan to offer a line of head and wrist band, with team logos. Distribution will include the USA and Canada.
“Soccer has seen an enormous growth curve in the past two decades and we’re excited to bring our design and product expertise to a collection of Euro Soccer socks. The timing could not be better for a launch of these products, as Soccer continues to move to the forefront of team sports in the U.S.,” said Elie Levy, President and CEO of PS Brands/Planet Sox.
The collections will be available starting in Spring 2013 in Department Stores, Specialty Stores, Mid tier and Mass accounts.